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Improving Data Quality: Practical guidance for better results 07.21.2023

Get comprehensive guidance and key KPIs for improving your data quality in this blog post. Read more here!

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How to deliver One-Stop Product Content Experience 07.12.2023

Learn how PIM, DAM, and CM work together to deliver a true one-stop product content experience. Read more here!

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5 tips to boost your conversion rate 07.07.2023

In this blog article, you'll learn how to create memorable brand impressions and smooth shopping experiences with the right product content, which will help you boost your conversion rate.

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Grow with mediacockpit 06.27.2023

The Group of Analysts identified five key factors that are responsible for the growing importance of PIM for companies around the world. We provide answers to all of these pressing factors with our product content management solution mediacockpit.

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Headless Product Content Management – but how? 05.26.2023

Microservices, API First, Cloud native, Headless - Learn more about the buzzwords in Product Content Management here!

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What is the idea behind Configure to Play? 05.15.2023

Configure your PIM & DAM instead of coding. Replace cost-intensive customizing with Configure to Play. Learn more here!

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TGOA PIM Report 2023 05.09.2023

The Group of Analysts has published its new PIM Market, which, in addition to a comprehensive market review, identifies a total of 40 vendors that play an important role in the DACH region - including Bertsch Innovation.

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Working in flow 04.11.2023

In this blog article, you will learn how workflow management in combination with product-relevant systems can help your employees stay in flow and keep your communication processes running smoothly - both in B2C and B2B.

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Highlighted Whitepaper

Manifest: One-Stop Product Content Experience

With One-stop Product Content Experience, we help our customers shape their individual future on the market in a sustainable and secure way.

Accomplish more together

We believe in the value of collaboration and exchange. This applies both to our customer projects, from which we generate many valuable insights for our product development, and to our growing partner network, with an extensive range of which we support our customers in their digitization.