Equipped for the future
For many companies, product content is becoming more and more dynamic. New channels are constantly being added, while others lose their importance and sooner or later disappear altogether. Only those who manage and control all touchpoints centrally and independently can respond to changes at short notice.
Same same but different
The art of modern communication is to be consistent in messaging while speaking the language of your target audience. This means your product content must be the same in its core information, but precisely adapt to each channel in its own tone.
Boundless communication
With mediapublisher, you can conveniently and reliably distribute your product content out of your PIM and DAM to all target systems – whether translation management, apps, print, websites, online marketplaces, social media or your online store.
Lightning fast time-to-market
With effective channel management, you can provide your target audience with the necessary information quickly and easily. This means that your dealers, suppliers and customers always have the latest information on your product portfolio and you can also boost revenue at short notice.
Your digital ecosystem
Take a holistic approach to digitization and choose mediacockpit, a system that fully integrates with your existing digital ecosystem. Whether managing image licenses or creative work with our plugin designed for Adobe Photoshop and Adobe InDesign – with mediacockpit you always stay in the flow.
Product Content as a Service
Experience the benefits of Product Content as a Service
Delivering perfectly integrated product content is only half the battle. In today’s e-commerce environment, product content must be pushed out to the various touchpoints with consumers at the touch of a button.
The professional, proactive and pragmatic approach, the permanent availability and the short response and processing times, and especially the comprehensive expertise as a software manufacturer combined with additional services – implementation and support – still convince me today that we made the right decision with Bertsch Innovation.
Marc Dawert
PIM Program Manager, Axalta Coating System
Accomplish more together
We believe in the value of collaboration and exchange. This applies both to our customer projects, from which we generate many valuable insights for our product development, and to our growing partner network, with an extensive range of which we support our customers in their digitization.
