Our software solutions for your success

Use PIM & DAM  for your competitive advantage

Do you want to not only maintain your competitiveness, but also expand it? Then you always must be able to  

  • target groups to respond faster,in a more targeted & personalized way 
  • publish productcurrent and accuratenews & information in near real-time 
  • minimize errors and thereby reduce costs
  • openup new sales and communication channels with minimal effort
  • improve customerfocus and customer experience 
  • makeyourbrand’s presence consistent across all channels 

What do you need to do all of this? Technology platforms and software solutions for enterprise information management that optimally support your business processes and adapt flexibly to new market conditions and customer requirements. 

In short: smart product information by Bertsch Innovation! 

Product Information Management

the central hub for enterprise product data

Product Information Management describes the administration and maintenance of product data from a central source. Instead of managing information such as the product description and other specifications in several Excel lists that are usually scattered throughout the company, they are centrally maintained and kept up to date in a PIM solution. This means that outdated information and duplicates are history, and everyone who works with product information can rely on it being complete, up-to-date and correct.

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Digital Asset Management

All your media data in one place

Most organizations have a variety of digital assets such as images, videos, audio files, presentations, logos, graphics or PDFs. In many cases, these media files are stored in different locations within the organization, different versions or duplicates often exist, and access to these assets is also often limited for many employees. A Digital Asset Management software, on the other hand, provides a central location for creative content and neatly and reliably manages different versions as well as access rights and user roles.

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Database Publishing

Communicate more efficiently throughout all your marketing channels

Integrated data management via mediacockpit for publish to print, web, social, mobile or cloud. This enables a seamless integration of all available data into your workflow, distribution and publication processes. Our integrated publishing framework enables maximum individualization and seamless integration into your existing system landscape. Find out more!

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Digital Transformation

Simplifying complexity through know-how and experience

What does “digitisation” actually mean? Depending on the perspective, this question is answered differently. An intranet? Social media profiles on all known platforms? Customer management with CRM software? Marketing Automation? The transformation of previously analogue business processes into digital processes? Completely new digital business models? Networked production in the Internet of Things?

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Electronic Catalogs

Joined data pool for suppliers, dealers and companies

The digital exchange of information forms the basis of almost all business processes from purchasing to production to sales. Here you can find out everything about BMEcat, electronic catalogs and how to make your e-procurement even more efficient.

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Product Data Classification

Classify product data: from ETIM to ECLASS

Product data is the central building block in e-business. The precise classification of this data ensures that products can be classified in a uniform group structure. For example, to compare them with other products. In addition, product data classification can be used to uniquely describe a product by means of characteristics in order to enable a quick search via product characteristics. Learn here how you can structure and classify your own product data using our software solution

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Contact us. We would love to hear from you!

Do you have any questions about our software solutions? Are you looking for a competent partner for your PIM / DAM project? Our experts are happy to help!

Bertsch Innovation GmbH

Fon +49 (0) 711 9688-160
FAX +49 (0) 711 9688-1610

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